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Trella

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Specifications
Overview
Specifications
Industry :

Logistics

Country :

Egypt

Founded :

2017

Founders :

Omar Hagrass

Ali El Atrash

Pierre Saad

Investment Year :

2020

Contact Trella :
info@trella.app
Follow Trella :
Overview

Trella is a technology platform that connects shippers to carriers to move freight intelligently.

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Omar Hagrass

Co-founder & CEO

Ali El Atrash

Co-founder & COO

Pierre Saad

Co-founder & CTO

Omar Hagrass

Co-founder & CEO

Ali El Atrash

Co-founder & COO

Pierre Saad

Co-founder & CTO

Portfolio story

“In an industry that has zero transparency, few people trusted us and fewer people believe that tech will work in this industry. By guaranteeing them enough demand, at good prices, you slowly start gaining their trust.”

Omar Hagrass, Co-founder & CEO

More about the company

Trella was created to provide a solution to a very common global problem: supply chain optimization. We wanted to find a way to create an optimum environment for effective B2B transportation. We came up with the solution to this by understanding the issues of both shippers and carriers. On the supply side, we looked into the daily struggles of the average truck driver; gaining insights into why there is such a disconnect in the current marketplace. On the demand side, we started off by sizing the market to understand how we could service shippers looking to enhance their logistical operations. What we learned was that freight in Egypt is so fragmented that carriers and shippers diverge, creating disarray. Furthermore, we found that there is a surplus of supply in the country. Interestingly carriers are often centralized to a handful of shippers due to their own personal connections, therefore, limiting their autonomy. What started as a 5 person team has matured into a team of 100+ who are like-minded, ambitious individuals with the same vision to disrupt the freight industry.

Efficient trucking

01

Insured loads, vetted supply and tech-fueled efficiency.

Prices you can’t beat

02

Trella's family of carriers is constantly growing, so we are able to provide more competitive prices.

24/7-365 dedicated support

03

Automated dashboards, 24/7/365 customer support and live load tracking.

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Let us join you in your journey to success!

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